Дипломная работа: Анализ маркетинговой деятельности организации (на примере ООО "БорисХоф")

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       

30
.
    
        
 9
Таблица 9
Продажи «БорисХоф» за сентябрь – декабрь 2017 года, тыс.руб.
Сентябрь 2017
Октябрь
2017
Ноябрь
2017
Декабрь
2017
Объем продаж,
тыс.руб.
8876
9098
11243
10347

Рисунок 7 - Динамика продаж ООО «БорисХоф» за сентябрь –
декабрь 2017 года, тыс.руб.
R  
         

R 

30

- 2018. - - -398
0
2000
4000
6000
8000
10000
12000
   


55
      

         
             
   

 
           
       

    -     
         

R = (             

R = (13 / 130) * 100% = 10%.
     
      
 

Выводы по главе 2
         

     


   PEST-    


56
     

.       
      
    trade-in   
    

     

        
       

      
 -   -     
         

-
       
       


      


     


57
Глава 3. Рекомендации по совершенствованию методов
продвижения ООО «БорисХоф»
3.1. Разработка рекомендаций по совершенствованию методов
продвижения ООО «БорисХоф»
       
 
-       

-  PR-    - 
         PR-

-      

- -
-      
      

-
       
       
           
       


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1.     









      





      

 
         
      



      


      

Источник: https://baza.diplomsite.ru/previewfile/3807