curriculum |
letter |
psychometric |
form |
|
vitae |
2. Choose the best word from the brackets to fill the gap.
1.We need to … four new people for our office in Manchester (join / recruit).
2.We are using the recruitment … to find them for us (agency / headhunter).
3.They advertised the … in the local newspaper last week ( positions / applicants).
4.So far, over 60 people have applied for the (works / posts).
5.We are going to look at all the letters of … over the weekend ( application / situation).
6.On Monday we will draw up a … of 10–11 people (shortlist / reference).
7.Then we invite them all to come for an (interview / appointment).
8.We hope to … the successful candidates by the end of the month (apply / appoint).
3.Translate the article in writing.
4.Make a review of the article.
21
UNIT 5
QUALITY AND PROFITABILITY
1.Number these events in order in which they most probably happened. a) As safety was in question, we immediately recalled the product.
b) Our engineers then carried out rigorous tests. c) They corrected a fault.
d) They discovered a fault.
e) We completely redesigned the product.
f) We launched our new product six months ago.
g) We soon received many complaints about its reliability and safety. h) We were able to relaunch it just after two months.
2.Choose three items which can complete the sentences below.
consumer satisfaction questionnaire |
inspection |
after-sales service |
monitoring |
defects |
routine checks |
compensation |
warranty |
minimum standards |
faults |
flaws |
|
1.Regorous monitoring means that our standards of service are always extremely high.
2.We have decided to take a legal action against CBT Electronics for breach of …
3.For spare parts, please contact our …
4.Unfortunately, our DVD is no longer under …
5.We can consistently offer top quality products through continuous …
6.Many business people agree that a good is just as important as a product itself …
22
3. Complete the definitions.
face |
anticipate |
deal with |
ignore |
reduce |
solve |
1.If you face a problem, you accept that it exists and that you have to do something about it.
2.If you … a problem, you have no attention to it.
3.If you …a problem, you do something to make sure the problem no longer exists.
4.If you …a problem, you make it less serious.
5.If you …a problem, you find an answer to it.
6.If you …a problem, you realize that it may happen and you are prepared for it.
Read the article from the Financial Times.
Fierce Competition Result in Better Quality By Jeremy Grant
South Korean carmakers have long been the subject of jokes about poor quality in the US. But yesterday they won the endorsement of US car buyers when Hyundai jumped ahead of Detroit and some European carmakers in a quality survey. The JD Power & Associates «initial quality» survey, which measures the number of problems reported by a customer in the first 90 days of new vehicle ownership, showed that Hyundai and Kia Motors had on average reduced such problems by 57 percent over the last six years. The number of problems reported on average for the two carmakers dropped from 2.272 гоad problems per
100vehicles in 2010 to 117 this year according to the survey, which involved 51,000 vehicle owners.
Hyundai performed better than Kia, tying with Honda of Japan for the second place in the rankings after Toyota. The Koreans now lead European carmakers by five problems per 100 vehicles and are ahead of General Motors, Ford and Chrysler, by six problems, while trailing the Japanese by six problems per
100vehicles. «A decade ago, as Korean manufacturers struggled with a universally poor reputation for vehicle quality, no-one would have predicted they could
23
not only keep pace, but actually pass domestic 40 carmakers and other foreign imports in terms of initial quality», said Joe Ivers, Executive Director of quality/customer satisfaction at JD Power, based in California.
Toyota again dominated the survey, with the fewest problems reported. However, GM, Ford and Chrysler had more than the industry average of 119 problems per 100 vehicles for the second year running. GM’s Cadillac luxury brand and the Jaguar marque owned by Ford both narrowed the quality gap with Lexus, Toyota’s luxury offering that is the biggest seller in the segment.
Like last year, the study also showed that carmakers across the board are making better quality vehicles amid fierce competition and a drive by Detroit to make up ground lost for years to Toyota and Honda. Initial quality problems dropped industry-wide by 11 percent from last year. However, the Hummer, GM’s massive sport utility vehicle inspired by the US army’s Humvee, came bottom of the list of 37 vehicle brands in terms of the number of problems reported, for the second year running.
From the Financial Times
1. Read through the whole article and match the figures with the things that
they refer to. |
|
57 percent |
a) the number of quality |
2. 272 |
problems per 100 Hyundai |
117 |
and Kia cars this year |
51,000 |
b) the number of brands |
|
covered in the survey |
119 |
c) the number of vehicle |
37 |
owners surveyed |
d) the average number of quality problems per 100 new cars e) the number of quality problems per 100 Hyundai and Kia cars six years ago
24
f) the fall in the number of quality problems with Hyundai and Kia cars in the last six years
2. Are the statements about the expressions in italics true or false?
«Korean cars won the endorsement of US car buyers» means that US car buyers still don’t like Hyundai and Kia cars.
«Hyundai jumped ahead of Detroit and some European carmakers in a quality survey» means that previously Hyundai had worse quality than US and European cars, and now they have better quality.
The «initial quality survey» relates to the quality of cars over their whole lifetime. The number of problems reported by customers is the number of problems that they told the people doing the survey about.
The number of problems dropped means that there were fewer problems.
The survey involved 51,000 vehicle owners means that this number of people took part in the survey.
3. Find expressions in the article to replace the expressions in italics.
Toyota were top in the survey.
Some of the results were the same this year as last year.
Some carmakers had become closer in quality to Lexus. Carmakers everywhere are improving quality.
There has been an effort by US carmakers to improve quality.
US carmakers are trying to reduce quality differences in relation to Toyota and Honda.
The Hummer is based on the Humvee.
The Hummer had the worst quality of any vehicle in the survey.
4.Translate the article in writing.
5.Make a review of the article.
25